Location: Milano, tunnel Famagosta
Project: Dentsu Creative for Municipality 6 Milano
Client: Ab InBev
Street art redevelops and adds territorial value by granting dignity to neglected and decaying areas.
The over 200 square metres of mural our team has painted in the Famagosta underground station has given new life to an urban area thanks to an agreement between the Municipality 6 and AB InBev, the world's largest beer producer with over 500 brands including Corona, Stella Artois, Leffe and Beck's. The redevelopment started with a major cleaning of the area, structural interventions to fix the damaged parts, wall painting and a message of social responsibility. 'The taste of responsible drinking' is the motto that sums up the spirit of AB InBev, raising awareness among users and citizens, with the dual objective of being a positive driver of urban and social change.
Need a quote for your mural? Please click here!
